Eryn Pierce Design
Designer and Art Director working in Lander, Wyoming.

Project M

John Bielenberg who is a 2013 AIGA medalist and well-known graphic designer, founded the nonprofit organization Project M. He started Project M over 10 years ago and has made it his mission to positively change society in an innovative and imaginative way. The project is a two-week long experience and involves the collaboration of a hand-selected team of designers and passionate people wanting to help others and change the status quo. 

To learn more about Project M visit their website

The projects I contributed to were Catfish Jones and Hot Potato Hack. Both of these projects were innovative solutions to engage audiences with a community in Greensboro, Alabama.

Catfish Jones was a character used to market eco-friendly bamboo bikes sold right out of Greensboro and hopefully increase their sales and bring more money to the small town. 

Hot Potato Hack was an effort to make something with the Greensboro community. We worked with students to come up with a game that encouraged players to Think wrong. Make stuff. Bet small. Move fast. After hacking potatoes with everyday objects - from used twine to spare doorknobs - players develop a story around their Potato Hack and are challenged to apply it to an unexpected problem. After playing the game, the practices can be used to break through creative blocks and bridge the ingenuity gap in any situation.

 

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